Identity

Alion
Automobids.com
B.I.G.
Candela
Evolv Product Suite
Marion
MobileXpression
OpinionSquare

•Primatics Financial

Software AG
Wine Tasting Club

Primatics Financial

Primatics is a B2B mortgage risk and loan accounting services company, growing quickly in the wake of the financial collapse. They needed an identity that unified the company but also defined their two web-based software packages. Working closely with their Marketing Director, we modified the color palette of their existing logo and defined its use and placement, along with brand colors and typography, in a corporate style guide. We implemented the new brand in marketing materials, including new corporate stationery and pocket folder, corporate profile, data sheets, PowerPoint templates, and more.